Young entrepreneurs will be assigned a coach from a leading large offshore wind company. Twice a year they have a “cup of coffee meeting” with the company's CEO to discuss their business challenges. Thanks to the feedback from experienced managers, young entrepreneurs will learn to manage their expectations. Managers in return will get inspired over entrepreneurial fresh mindsets.
The buddy system is quite popular within large companies. Young employees learn about their managing skills, and managers learn from the working floor how the business is really done. However, in a market where innovation is a key succes factor for moving forward, ideas and inspiration should also come from the outside. For young companies in such a market it is important to understand what customer want and how large companies in a fast moving market think and act.